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Share Your Old Blog Posts (Easily)
You spent hours crafting your old blog posts, making graphics, and sharing them out through cross-promotion. They have their shining moment and fade off into the sunset. Kind of sad really. All that work for a brief moment of visibility.
If you've been doing your homework on blogging and social media, you've probably heard that you should re-share and recycle your content. This is absolutely true. But, let's face it, it can be a lot of hard work reviving your old blog posts. You have to continually upload them into your social sharing apps (like Hootsuite or Cinchshare) to schedule them out, or do it by hand. Don't know about you, but both of those options is a major pain and time sucker.
Facebook and Twitter
It can be a love-hate relationship with these popular social media platforms. They can be huge drivers of traffic to your blogs but the nature of both of them means you need to post to them a lot to have your content seen. The average lifespan of a Tweet is less than 15 minutes, and you have to hope your audience is online when your Tweet goes out. Most experts say you should be Tweeting every 15 minutes (yes, crazy but true) but who has time for that?!
Facebook, well the same theory loosely applies here as well. You don't want to post every 15 minutes but in order for even a fraction of your page followers to see some of your content, you need to be posting multiple times a day.
Most of us will use a social media scheduler to accomplish this because no one has the time to be on 24/7 posting to their accounts. So how can you easily re-share your old blog posts?
A simple solution
Enter my new favorite WordPress Plugin – Revive Old Post.
This plugin helps you to keep your old posts alive by sharing them on autopilot. Driving more traffic to them from social networks, long after you've published them. It also helps you to promote your content without having to constantly manually add them to your scheduling tools.
The plugin has a free version, which is what I use as well as a paid version (with a one-time fee). Obviously, the paid version is going to give you more options, but since I'm blogging on a budget, the free version is working for me!
How it Works
Revive Old Post will allow you to:
- Share new and old posts.
- Choose the time between posts.
- Choose the number of posts to share.
- Use hashtags to focus on topics.
- Include links back to your site.
- Exclude certain categories.
- Exclude specific posts.
The plugin currently works for Twitter, Facebook and Linkedin as well as Tumblr and Xing. The free version only
allows for one account on the platforms, the paid allows for unlimited accounts.
The plugin is very easy to customize to your needs. You can:
- Setup a Minimum time between shares – hours or days
- You can set a minimum age as well as a maximum age that you’d like the post to be before it gets re-posted. For example, if you don't want it shared automatically until it's been live for at least 2 weeks or a month or more.
- Decide if you’d like the plugin to share the old post more than once (by default, it will only share your posts once but you can have them continually cycled).
- Exclude certain posts or whole categories altogether – you are in complete control!
- In the paid version you can share your pages as well.
Final Thoughts On The Revive Old Posts Plugin
Honestly, I can't find anything bad to say about the plugin. The idea of driving traffic to old blog posts is important and something that both old and new blogs should be doing. The Lite version of the plugin is great and only limited with regards to the number of accounts you can add, and you can’t post with pictures.
The price for the Pro version is reasonable and would definitely be worth the money if your blog is producing an income.
All and all, this plugin is a huge time saver, and I love having it set up on my blog. Using it means not having to worry about posting my blog articles to my major social channels as it's done automatically for me. You just set this baby up and it does the rest.
Check it out and let me know if you find it helpful!
Here's to your success!